Knit+: Computational Sweaters

Ever caught yourself staring at your closet, wishing for something new without the guilt of another purchase? What if you could refresh your style as easily as changing your playlist? Welcome to Knit+, where we’re exploring a fresh take on fashion that’s as flexible as your mood and as responsible as your conscience.

The Sweater Revolution

At the Amsterdam University of Applied Sciences (HvA) and in collaboration with AMFI (Amsterdam Fashion Institute), we’re cooking up a storm in the fashion world. Forget about buying clothes – we’re here to introduce you to the thrill of a shared wardrobe!

Our mission? To make fashion as exciting and dynamic, minus the guilty aftertaste of unsustainable consumption.

Why buy when you can borrow, swap, and experience? With Knit+, we’re turning the fashion industry on its head. Our tech-savvy sweaters are like the social butterflies of the clothing world – they flutter from one fashionista to another, collecting stories, adapting styles, and evolving with each wear.

Curious about where your sweater has been? That’s where our clever tech comes in. Each garment has a digital footprint, tracking its journey, learning about wear patterns, and ensuring it’s in the right place at the right time. It’s like having a fashion-forward friend who always knows what’s trending!

Join the Yarn-volution!

We’re not just creating a service; we’re cultivating a community. Imagine a world where your next favorite outfit has a history, a personality, and maybe even its own Instagram following! Our shared ownership model isn’t just about wearing clothes – it’s about being part of a movement, a story larger than yourself.